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GMG expands its partnership to include Egypt and Iraq markets DinarDailyUpdates?bg=330099&fg=FFFFFF&anim=1

GMG expands its partnership to include Egypt and Iraq markets

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GMG expands its partnership to include Egypt and Iraq markets Empty GMG expands its partnership to include Egypt and Iraq markets

Post by RamblerNash Sun Dec 19, 2021 10:23 pm

GMG expands its partnership to include Egypt and Iraq markets 29984
 
12/19/2021

Economy News _ Baghdad

GMG, the leading company in the wellness sector, selling and distributing products for a diversified portfolio of local and international brands specialized in the sports, food and health sectors, announced that it has obtained the official rights to manage, distribute and sell Nike brand products in Egypt and Iraq starting from the third quarter 2022 through its specialized division. Sports "GMG Sports".

The expansion of GMG's contract to distribute Nike products marks a new chapter in the growth of the long-running 40-year partnership between the two parties. GMG entered into its first agreement with Nike in 1982 with the aim of providing its high quality products to more consumers in the Arab world.

As of 2010, GMG has been distributing Nike products throughout the GCC region.

In this context, Mohamed Baqer, Vice Chairman and CEO of GMG, said: “Since its inception, GMG has worked in line with its vision to achieve growth alongside its partners. Today, we are proud to build on our four-year partnership. Contracts with Nike and take this relationship to new heights to work together to meet the needs of more consumers in Egypt and Iraq Today, the “GMG Sports” division enjoys a leading position in the sports retail sector in the Middle East, and is known for providing a range of experiences The brand is unique to consumers, and we look forward to expanding these experiences to these new markets in 2022.”

By June 2022, GMG will become the official distributor for Nike in Egypt, covering the entire customer journey from brand management to retail and distribution activities.

GMG had recently launched its operations in the Iraqi market under the umbrella of its sports division, GMG Sports, where it announced its plans to open a number of retail stores in prominent locations throughout Iraq. The group also opened the first "Sun & Sand Sports" store, which is one of the GMG brands in Iraq, within the famous "Zayona Mall" in the capital, Baghdad, and plans to open seven other stores in distinct locations in Iraq over the next four years.

https://economy-news.net/content.php?id=26980
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